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Tag: leveraging SEO

SEO vs. PPC: Which Should You Use?

October 11, 2019adminLeave a Comment on SEO vs. PPC: Which Should You Use?

While the individual benefits of using either approach are well-documented, combining SEO and PPC is the optimal approach for maximizing your results. Digital marketing campaigns are amplified when managers leverage best practices in SEO and PPC. By reaching out to the right customers at the right time, brands can empower them with the right message. […]

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